KEYWORDS: The Golden Basics About Keywords And Google´s Keyword Tool
By"The Golden Basics About Keywords"
was supposed to be the title of my upcoming blog post but I am running late with that due to a little bit of information overload in my coaching at the moment. I got the impression that there is more people in the members´ area who are experiencing something similar, but really no excuses here:
It is a lot that can be done, but Forward to Basics as Alex Jeffreys calls it in his coaching, that is ultimately the step that will build the foundation of your online marketing success.
It is good to know that there is an abundance of possibilities as long as you get the basics up and running. For me after getting the PP platform up and running, getting AWeber and Google analytics installed that is getting the first e-product out of my head.
I want my first little info product. Something of value to give away. And I do not want to outsource that.
In my report I´ll be covering what I call the golden basics about keyword research. No woo-woo-waa-waa-magic trick sort of a thing but simple to use yet powerful tips and tricks to market from the solid foundation of knowing about and having implemented the right keywords to your websites in your specific niche to attract the right kind of people to your offer. Jesus, my sentences are too long 
So it turns out that the blog post will not be a blog post, it will rather be a PDF-Report.. I am at page 4 and I have not yet implemented any graphics to illustrate and to convey the message. I plan to finish the raw version of the report tomorrow and will have it up and downloadable on thursday.
In the meantime I would love you to raise your hand and let me know what your questions are on the topic of keywords, keyword research and keyword analysis?
Raise your hand by leaving me a comment below.
Thanks and talk to you soon
Mirko
P.S. I got interviewed. Not me interviewing someone, someone interviewed me:-) Met him on Twitter, offered my help, was asked to do an interview and here it is: http://www.imjustsharing.com/an-interview-with-mirko-gosch/
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Hey Mirko, yes I too am struggling a bit to keep up with everything, there is just so much to implement and we are only human after all, but sticking to a plan and working through it should mean we dont fall too far behind, gonna listen to your interview, Sally
Hey Sally,
You are right. It helps immensely to have a plan and stick to that plan as much as possible. Make adjustments here and there and don´t slave yourself to the plan neither. There is so much to discover and it is an awesome lot of fun to peep into those thousands of alleys of our inter marketing world.
Let me know, what you think of the interview
Talk soon and have a great day
Mirko
Hey Mirko,
Like a lot of the guys, I've had a bout of information overload too. Trying hard to keep pressing on.
Great to see you in action and back on track. Really looking forward to reading your new report man.
Bailey
Hey Bailey, my friend,
Thanks so much for your appreciated comment. At some point we will be or have been there, temporally trapped in this dreaded information overload. It helps me to share those stories and to share what has helped me to get over that trapped situation.
With your latest post you have done exactly that and I encourage my readers to hop over to your blog and read your uplifting post:
http://www.theimquest.com/internet-marketers-quest/anyone-else-feeling-overwhelmed-three-simple-strategies-to-get-you-back-on-track/
Have a great day and talk soon
Mirko
Will be interested to get your report Mirko. What I would like to know is this:
Some stuff I have read about keyword research says that you should put the keyword phrase in quotes when you search to see how many competeing websited there are. But then I read that a very known marketer say he never puts it in quotes because people don't search like that. So which way is right if there is a right way?
Sandy
Hey Sandy,
Thanks for your comment. That´s a really good question and I know from my own experience that it took a while to understand the difference between doing a keyword search without and with the keyword in quotes. If you are searching the phrase for your private search, than it doesn´t make any difference at all whether you use the quotes or not. If your are doing it as a marketer it is a different game. Then you want to get to know your competition and ten it does make a difference. I´ll try to explain:
First, the “known marketer” you quote is right, when he states that none of the non-marketers use quotes when they are carrying out a search on Google.
But you have to realize that you as a marketer need to get more information than the normal search delivers. You want to get a first grasp of how many webistes (how big is your competition in numbers) are really competing for the phrase you are searching for. When you type a phrase into the search engine without using the quotes, the search engine comes up with the number of websites on which the phrase OR the words contained in the phrase can be found. Example: If you´d search for the phrase -make money online- without the quotes, Google will also add those websites to its referring search results which do have those three words of your phrase on their site but not necessarily in the exact order of your search. So a website could have a sentence like this: “Money is important and you can make it online” and Google would list that website in the search results as well.
Now, when you put your search phrase in quotes the search engines will tell you on how many websites the exact phrase is found. Those websites containing the exact phrase (make money online) are more likely to be your competitors websites in that way, that they are probably trying to rank in Google for that exact phrase. So the number of websites Google comes up with in ints search results will normally be lower when you searched for your phrase with quotes because it will then only list those exact phrase matches which can be found on the websites.
Kind of a long answer but I didn´t know how to put in other words. Did I get the point through? If not, consider it my fault and feel free to ask again. I am happy to help you.
All the best
Mirko
Hey Mirko,
Keyword research is very important. If you pick the wrong keywords then getting traffic from them can become a real pain. I will take a look at your report.
- Louis
Hey Louis,
Give me a shout when you´ve read the report. It is covering the basics but we´ll get into more advanced keyword research in the next report.
Mirko
Hello Mirko,
I have looked at several of your wonderful posts! I had just put up my first video so your post with the 5 secrets from Elizabeth Potts Weinstein on using video really caught my eye. I watched her presentation and now have a few good tips for my next video project.
Thanks!
Best Regards,
Alice
Hey Alice,
How nice of you that you took the time to have a look at several posts of mine, wonderful and thanks for your much appreciated comment. I am always delighted if my posts are of any help and certainly the tips from Elizabeth can be helpful if implemented.
Have a great day
Mirko